"Shoppers" are buyers who constantly take up a real estate professional's time but who wait indefinitely for the right time to purchase or sell.  We wish we didn't have to spend the time, but we know that the Shopper will end up buying from someone else if we don't maintain engagement. 

 

Virtual Loan Officer is a perfect tool for the "Shopper".  They can shop every day for rates, closing costs, and programs.  They can see the impact of different house prices on their payments and see how rate increases affect how much they can afford. 

 

In addition, they won't get pressured away by the high pressure tactics of many loan originators. 

 

Finally, a person is a "shopper" because he or she is secretly afraid.  Afraid of appearing ignorant; afraid he or she cannot afford the transaction; afraid of the unknown.  Fear is a powerful de-motivator, and it can be cured with knowledge.  The virtual loan originator provides that knowledge. 

• Engaged Shoppers - With all questions answered, they are ready to move quickly

• No Lengthy Interviews just to get a rate quote  - Means a buyer who isn't being pushed away by a loan officer

• Build Trust - Transparent process, automated compliance, consistent pricing builds trust so that the buyer will be more likely to follow your recommendations.